AI Tools to Boost Your Business

The rise of artificial intelligence (AI) has revolutionized the way we interact with technology. Where we were once limited to checking the weather or tracking an order on our phones, we now have access to a powerful resource for enhancing business productivity and efficiency. Though there are a plethora of programs, software, and tools available, here’s a closer look at four that may help improve your daily workflow and fine-tune your operational processes.

ChatGPT

Arguably one of the most popular AI tools, ChatGPT is a large-language model (LLM) that utilizes a conversational interface to process and generate text in a humanlike way. It can produce both long- and short-form writings, including blogs, articles, emails, social media captions, and even computer code. You simply put in a prompt or question, and the model will provide information, insights, and suggestions or engage in a conversation with you. You can then narrow down your general inquiry to more specific topics to get closer to what you’re looking for.

As you learn to navigate ChatGPT, it learns more about what you need. In other words, the more you interact with the interface, the better it can understand your questions and preferences, allowing for a more tailored and useful experience. With this program, you can do everything from exploring various topics and discovering new information to seeking advice and solving problems.

As of publication, ChatGPT’s basic model is free for anyone to use. It also offers a more advanced, subscription-based version. However, its responses are generated based on patterns and examples from various sources, and its information may not always be accurate or reliable. Make sure you verify information from other trusted sources before using any of the text it provides.

For more info, visit openai.com/chatgpt

Lumen5

Lumen5, an innovative video creation software, empowers businesses to effortlessly generate captivating marketing content for their websites, advertisements, and social media profiles. With this user-friendly tool, you can seamlessly convert your blog posts into engaging videos and share them online. Simply provide the link to your blog, and Lumen5 will extract the copy and images, utilizing an algorithm to match the content with stock images and footage. It then times everything together based on average reading speed. Once the initial video is created, you can customize various aspects according to your preferences.

This tool offers the opportunity to repurpose your existing written content into a fresh format, expanding your business’s reach to a wider audience. While there is a free plan available, it does have certain limitations and includes a Lumen5 watermark in the produced videos. Nevertheless, it provides a valuable chance to explore the software’s capabilities before upgrading to one of the paid plans.

For more info, visit lumen5.com

Looka

A distinctive logo is essential for every brand, but it isn’t always easy to create the best one. Looka simplifies the entire branding process, enabling you to craft your brand identity without prior design expertise. Get started by entering your business’s name and your industry. Then select a few logos from a curated collection for Looka to use as inspiration, choose up to three preferred colors, and identify five symbols that correspond to your vision. With this information, the software will generate dozens of initial logo options, which you can further personalize to your liking.

Once you find the perfect logo, you have the option to purchase it for a one-time fee or sign up for a comprehensive brand kit subscription. With the brand kit, you unlock the ability to create an array of cohesive marketing materials that align seamlessly with your business’s identity.

For more info, visit looka.com

Tidio

Tidio is a powerful customer-service software designed to propel your business forward. Like ChatGPT, it’s a type of conversational AI, but with this tool, you can add chats and chabots to your website. (It also seamlessly integrates with popular platforms like Shopify, WordPress, Wix, Squarespace, and more.) This can empower your employees to help your customers more efficiently.

For instance, its chat functionality offers the ability to create canned responses your customer service team can use, along with its AI Reply Assistant, to deliver high-quality responses at a faster pace. There’s also Tidio’s Lyro chatbot, which provides AI-driven answers to customers directly regarding orders, discount codes, and other frequently asked questions about policies and operating hours. This level of automation can alleviate some of the strain on your customer service team, allowing it to focus on more complex issues.

Moreover, Tidio provides insightful features such as the visitors section, which gives information about each of your website’s visitors, including their source, their location, and what pages they’ve visited on your site. This knowledge can help you engage more effectively with potential customers throughout the sales process. Tidio offers a free seven-day trial, allowing you to experience the product and explore its capabilities firsthand before committing to a paid plan.

For more info, visit tidio.com

TAKE ACTION:
Test out one or more of the above AI tools to determine if your business’s current workflow or operational processes could benefit from utilizing it.